segunda-feira, 25 de maio de 2009

12 Reasons to Refuse to Render!



Foi mal ter postado em ingles, mas é que eu não tô com saco pra traduzir.... abras!

Now there are tasks that you cannot avoid doing at a practice that will cause you to hate your job. And then there are tasks that you can pleasantly avoid in order to make your life a lot easier. One of these tasks that you should try to avoid at all costs is 3D rendering.

It sounds like blasphemy really. Most people these days will graduate from their university with a greater knowledge of 3D modelling software than their knowledge of AutoCAD. I really didn’t believe that this could ever be the case but its true. I can say first hand that some friends straight out of such schools as Yale, Princeton, Columbia and SciArc knew nothing about AutoCAD. While this may give you a heads up at Gehry’s office, it doesn’t help you in the overwhelming majority of firms that you will work in.

Here are 12 Reasons why your should avoid rendering in your office at all costs.

1. You Will Lose Track of Time:

You can really get lost in your modelling. A whole work day can go by without you even realizing it. Worst of all, you can spend hours on a task that you expected to take a half an hour. In the end, you will find yourself staying later into the night while your coworkers punch out at 6.

2. More Demands on Your Time

There seems to be a very unfair expectation that employers have on the amount of time that it takes to complete a digital model. I have seen employers consistently assign a brand new 3D model to be completed and rendered for print in a two day period. While that may not seem like a short amount of time, we can easily forget that a considerable amount of time is going to be spent tweaking the vantage points and materials. Also, the employer will inevitably be requesting changes to the design or look once they see your progress prints.

3. The Employer Doesn’t Have Knowledge of the Software

There in lies maybe the biggest problem. Most of your supervisors will be older and have not been personally exposed to modelling software. They often feel as though computers have made things more instant or automated, when the truth of the matter is that computers have really just complicated things.

So as mentioned above, the employer will give you these assignments and constantly make changes to the model before you are done. Often times, the changes that they request will require near full remodels, so they can really be detrimental to getting renderings complete. This brings me to my next point

4. You Will Find Yourself Re-doing Things Over and Over

As you present various schemes and changes to your clients, you will find that you will have to model the same things over and over again. It is not unusual to have to go through 3-5 different drawing files in one day.

5. You Have to Sweat the Details

Aside from actually constructing the forms that make up the building massing, you also need to concentrate on those tedious details. Reflections, shading, material colors, mullions… you name it, are all items that must be coordinated into your rendering in order for it to come off as a believable form. Clients have little capacity for imagination and you really need to paint as clear of a picture as possible. The details are going to take up most of your time.

6. You Are On Your Own: No One Else Can Help You

Unfortunately, digital models practically have individual signatures embedded into them. What I mean is that it is easy to tell that one person modelled one drawing and another person was the author of another. When you are presenting multiple schemes, the same person really needs to be developing each one. It is the only way to deliver a professional presentation to a client. This means that none of your colleagues can help you out with the work load.

7. You May Have Knowledge in One Software But Not Another

There are so many different 3D software out there. I could name nearly ten of them but there are constantly new programs coming out that trump the others. I personally was used to using Formz when I came out of school. My first firm used 3D Studio Max and expected me to hit the ground running. I ended up having to learn the new interface while trying to keep up with my assignments. This led to longer nights at work that I would have rather spent back home of at happy hour.

8. You Lose Your Personal Space

Because your boss will be wanting to make those changes, he is basically going to be sitting on your lap and punching holes in your LCD screen. They just get sucked into your computer screen while you are still sitting at your desk! They will be putting their faces 3 inches away from your screen so they can inspect your work and you will most likely get familiar with the smell of their breath. To make matters worst, they will just stand there while you are frantically making their changes, even though it may take you 10 minutes to do so. You really just have to sit there and take it because its hard to tell your boss to buzz off.

9. You Won’t Be Working on Important Tasks

So while you are making pretty pictures, your friends in the office will be doing real work. Creating presentation images is indeed important and you will still be a valuable member of the team, but, in the end this won’t amount to anything more than an image that makes your client “oooh and ahh.”

!0. You Will Learn Less

This is similar to the last point. While you are modelling, you won’t be doing any detailing, space planning, or structural coordination. Really, you are going to be missing out on all of those “important tasks” that will make you a more complete architect. There is no 3d Modelling section on the exams.

11. You Will Be Under-appreciated

Because you won’t be involved in those other tasks that really result in a final set of working documents, your contribution won’t be recognized as much. 3D modelling is expected to be a simple automated process and the crazy amount of time you pour into your assignments will be diminished by your employers high expectations.

12. Professionals Do It Better

Seriously, they do. You could spend a solid month on a model and it won’t look as good as when a professional renderer works a day or two on the project. You don’t have the skill-set or the digital library to trump the professionals. From personal experience, I have seen a professional rendering firm model the entire Dubai Waterfront Development overnight…from scratch. These are the images that you have probably seen for a few years now, including the early images of the new world’s tallest building. That’s right, they were done in a span of one night! Could you possibly compete with that?


If rendering is something that you enjoy and you WANT to spend your days doing so, then go into rendering professionally. You will probably get paid more and you will be much more appreciated for your work. The renderer that my firm uses, who I talk to once or twice a week, was once an architect. He has enough knowledge about architecture that I can use industry terminology to convey my ideas. He also can work on projects from afar and can continually be challenged my different projects week after week.


by: youngarchitect

http://www.youngarchitect.net/12-reasons-to-refuse-to-render/

3 comentários:

Nelson disse...

ops! andei meio ausente e, apesar de ler as discussões, não tive tempo de acrescentar nada. então me vejo na obrigação de iniciar esta...

concordo com o texto - na real,não vejo como alguém possa discordar muito dele; acho que, independente da discussão sobre o uso da tecnologia para a concepção ou apenas representação do projeto, a área de trabalho de arquitetura e urbanismo transcende a profissão apenas do arquiteto e urbanista - acredito que há lugar para mais gente trabalhar, como os renderers ou outros ainda...

lembro que quando estávamos no (hoje)longínquo primeiro ano, Thiago, houve uma Semana Acadêmica (cara, o Otto era o presidente do Gau!!) e tinha uma oficina de perspectiva, que quem ministrou foi o André Prevedelo, que fez parte da equipe do Eron, Champs, Matheus... em alguns projetos na faculdade e em concursos. e ele desenhava bem e bastante rápido, conseguia perspectivas bastante convincentes com um esforço infinitamente menor do que hoje temos na frente do SketchUp, que é o mais tosco (no sentido de simples, em praticidade, e qualidade de imagens final) dos 3d softwares...

mas a mensagem mais importante que ele passou, pelo menos pra mim, foi a de que muitas vezes é importante que a perspectiva não seja tão real (e o desenho a mão traz exatamente isso), principalmente porque, dependendo da fase do projeto - e principalmente quando da fase, digamos "inicial" em que vai ser primeiramente apresentada ao cliente - não temos muita coisa decidida. se fizemos uma perspectiva fotorrealistica nessa fase ainda, vamos ter que escolher a marca da fechadura da porta e correr o risco de ser julgado por essa escolha, pois o cliente vai ver qual fechadura você escolheu... isso tudo quando na verdade você ainda está pensando na cara que o projeto pode ter...

além dessa questão meio "obscura" que o desenho a mão permite, de não revelar todos os detalhes logo de início (porque na maioria das vezes estes não estão definidos ainda), há a questão do "encanto", da "conquista" que o traço do nanquim ou da sua 0.9 ainda traz - antes de representar qualquer coisa, o desenho é uma forma "clássica" (juro que não achei outra palavra melhor... talvez "já consagrada") de arte. E isso talvez explique também o porquê de "conquistarmos" os professores com desenhos não tão bem elaborados...

enfim, talvez tenha desviado um pouco... o que acredito é que arquitetos de verdade tem que encontrar um método de trabalho que, como o texto expõe, não tome horas importantes que poderiam estar sendo dedicadas a melhoria do projeto ou ao estudo de um conceito forte para ele...

para detalhes de fechaduras já inventaram os estagiários! hahaha...

Unknown disse...

eu tambem acho que prespectivas foto realistas naum precisam serem feitas... acredito muito mais em contruir atmosferas nas imagens do que perder muito mais tempo e naum conseguir passar a impressão que estou querendo passar....
e outra: pros do it better!

mas em questão de entregas, naum sei dizer se os professores se importam muito com que tipo de perspectiva vc está representando o seu projeto, mas sim oq ele passa... acho q ele olha muito mais se vc está no atelier produzindo ( jah ouvi isso, a proveitar e dar um oi pro Prof. Anderson que nos deu o ar da graça hj no atelier! t adoro! ) do que quando vc entrega o projeto...
sei lah, eh oq parece....

Thiago Maso disse...

concordo com o nelson ai

mas focando no texto, eu acho q existem 2 tipos de " render", um pro desenvolvimento e um pra apresentacao. Durante o desenvolvimento - ou em arpesentacoes para arquitetos/revistas, etc vc pode usar render mais conceitual, maquetes de papelao 'tosco' e talz, usar isso pra entender as concepcoes do projeto... e isso todo mundo deveria saber fazer (no sketchup ou no graifete ou qq um)
mas quando chega pra mostrar um ambiente da casa cor pra perua do alphaville, acho que um render hiperrealista cumpre sua funcao de passar 'exatamente' como seria o ambiente.(e dai, um pro faria)
O mais importante eh realmente ele mostrar o q importa... e pra isso acho q pouco importa o meio, mas o fim que se atinge...